Too often marketing plans and business strategy are out of sync. This workshop is to review how to increase alignment and insert 'accountability'.
As shown in the graph we start with the business strategy, check how the company is organized and examine if marketing is run accordingly.
Note: make sure you got your Strength in Numbers VIP coupon code (case sensitive) to get this Masterclass for free!
What's the masterclass about?
Marketing Plan Review
Check for Measurement moments
Be an Accountable Marketer
You will get an understanding of where in the marketing process you will be able to present the results and ROI.
Learning by doing
You will learn how to put the ideas presented to you into action and build your accountable marketing process.